Contact & Company TagsHubSpot · record card and settings page

One-click tags on HubSpot contacts, companies and deals

A card on the record shows its tags in colour. Tick a tag to add it, untick to remove it, or type a name to create a new one. Tags are saved in a normal HubSpot property, so lists, filters, views, workflows and reports can use them.

Free · works on every HubSpot plan, including the free CRM

Contact record · Tags card Saves as you click
Key account Newsletter Trade show 2026

Find or add a tag

Search, or type a new tag name
  • Churn risk
  • Key account
  • Newsletter
  • Partner
  • Referral
  • Trade show 2026
Sample record. The card is built from HubSpot's own components, so it looks like the rest of HubSpot.

What it does

HubSpot has no manual tags on contacts or companies. People have asked for them since 2017. This app adds them without changing how HubSpot works.

Tag in one click

Tick a tag on the card to add it to the record. Untick to remove it. Each click saves straight away.

Create tags as you type

Type a name that doesn't exist yet and add it on the spot. Admins can switch this off so only they add tags.

Colours

Each tag has a colour: grey, blue, green, yellow or red. These are HubSpot's own tag colours. Option colours you set on the property in HubSpot stay separate; apps can't read them.

Rename, merge, delete

In the app settings. Renaming keeps the tag on every record. Merging moves every record from one tag to another.

Works across HubSpot

Tags live in a multiple-checkbox property, so you can filter views, build segments (lists), branch workflows, report on them, import and export them.

Keep your own property

Already using a multiple-checkbox property as tags? Point the app at it and the card uses your existing tags.

Your tags stay in HubSpot

The tags are saved on your records, in your account. Our server only makes the changes you click, using the access HubSpot gives the app when you install it.

No record data stored

We keep the install's access tokens (encrypted), the colour of each tag and your settings. Nothing from your records.

Only what it needs

Read and write contacts, companies and deals, their property settings, and whether a user is a Super Admin. No email, files or sensitive data.

Every plan

Works on the free CRM and all paid plans. It uses one custom property per object.

Free

No trial, no card, no limit on users or records.